Hi I’m
Dennis Martina
A strategic designer leading the creation of impactful, user-centered products and experiences.
Case studies
My journey
Throughout my career I’ve worked for fast-paced design agencies, medium sized businesses and Fortune 500 organizations. I thrive on stepping outside my comfort zone, learning new skills, and adapting to challenges. I’ve learned to balance creativity, strategy, and execution across diverse projects and clients.
UX Strategist
HP - Digital support
Apr 2023 - Present
Now focused on aligning UX strategy with business goals, facilitating collaboration, and directly influencing customer experiences on a global scale.
UX Lead
HP - 3D printing
Dec 2021 – Apr 2023
My experience in industrial design and UX came together, leading projects that integrated digital and physical design to improve product performance and user experiences.
Senior UX Designer
HP - E-commerce
Apr 2021 – Dec 2021
Joined a global Fortune 500 company, learning how design scales and adapts within corporate structures and agile teams.
Industrial & UX Designer
Freelance
Sep 2020 – Apr 2021
Explored new creative territories like branding, graphics, and UI/UX, discovering a passion for digital experiences and broadening my skill set.
Industrial design consultant
Helder-ID
Apr 2015 – Sep 2020
In the dynamic world of agency design, I learned to juggle creativity and practicality, transforming early ideas into finished products while working closely with clients and manufacturers.
Junior designer
Techmar
Jan 2011 – Jan 2014
Putting theory into practice, learning hands-on how (garden lighting) products come to life from sketch to reality.




